Startup Basics | Social Media
Online Zoom Link: https://us02web.zoom.us/j/87332111220
Getting the word out about your company to potential customers can be difficult and costly when you’re first starting your business. While the services are technically free, social media can be confusing, time-consuming, and difficult to manage. In this workshop, you will identify which social media platforms work for you and your business, and best practices for each.
In this workshop we will cover:
- Pros and cons of popular social media platforms
- Best practices
- Leveraging social media for Networking
- Finding your company’s voice
About Startup Basics
The Startup Basics Series is for entrepreneurs and startup-curious looking for the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation and TRU Generator provide mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup.
The Startup Basics Series is for anyone who is interested in starting their own business. Whether you are an entrepreneur yourself or just startup-curious this is where you learn how to turn your passion into a paycheck!
Free mentorship, workshops & resources for students, faculty, and alumni looking to start their own business presented by TRU Generator, located in the basement of the House Of Learning at Thompson Rivers University.
Startup Basics | Business Building
Online Zoom Link: https://us02web.zoom.us/j/87332111220
Get a complete picture of your company broken into 9 easy-to-consume, highly vital elements of your business plan. Work with a mentor to build out your business’ Business Model Canvas and deep dive into the key elements that make a startup successful.
In this workshop we will cover:
- The 9 elements of the Business Model Canvas
- How to identify your target audience and determine your company’s value
- Learn from real-life examples and dissect existing successful business’ models
About Startup Basics
The Startup Basics Series is for entrepreneurs and startup-curious looking for the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation and TRU Generator provide mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup.
The Startup Basics Series is for anyone who is interested in starting their own business. Whether you are an entrepreneur yourself or just startup-curious this is where you learn how to turn your passion into a paycheck!
Free mentorship, workshops & resources for students, faculty, and alumni looking to start their own business presented by TRU Generator, located in the basement of the House Of Learning at Thompson Rivers University.

Startup Basics | Startup Legal
Online Zoom Link: https://us02web.zoom.us/j/87332111220
While often not seen as the exciting side of entrepreneurship, any business looking to start off on the right foot legally will have a chance to glean information from a local expert versed in startup law at this workshop.
In this workshop we will cover:
- Business Structure from a legal perspective
- Commercial Agreements
- Overview of Employment Legalities
- Funding Legalities
- Compilation of Typical Legal Needs and Budget
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About Startup Basics
The Startup Basics Series is for entrepreneurs and startup-curious looking for the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation and TRU Generator provide mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup.
The Startup Basics Series is for anyone who is interested in starting their own business. Whether you are an entrepreneur yourself or just startup-curious this is where you learn how to turn your passion into a paycheck!
Free mentorship, workshops & resources for students, faculty, and alumni looking to start their own business presented by TRU Generator, located in the basement of the House Of Learning at Thompson Rivers University.
Startup Basics | Laws of Attraction
Online Zoom Link: https://us02web.zoom.us/j/87332111220
Learn how to attract your ideal customer and validate your product-market fit. In this workshop, we will cover the best practices to use when reaching out to customers and how to define the difference between selling and validating. Come away with the tools you need to identify your potential clients, how to approach them, and the processes needed to validate the market.
In this workshop we will cover:
- Defining your ideal customer
- Validate your product-market fit
- Technology Adoption Lifecycle
- Sample customer conversations
About Startup Basics
The Startup Basics Series is for entrepreneurs and startup-curious looking for the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation and TRU Generator provide mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup.
The Startup Basics Series is for anyone who is interested in starting their own business. Whether you are an entrepreneur yourself or just startup-curious this is where you learn how to turn your passion into a paycheck!
Free mentorship, workshops & resources for students, faculty, and alumni looking to start their own business presented by TRU Generator, located in the basement of the House Of Learning at Thompson Rivers University.
Startup Basics | Startup Accounting
Online Zoom Link: https://us02web.zoom.us/j/87332111220
Setting up a business properly from the start can save a company time and money in the long run. In this workshop, accounting mentors will give you the tools and knowledge you need to prepare yourself as an entrepreneur for the accounting side of the business.
In this workshop we will cover:
- Business structure from an accounting perspective
- Financial Reporting (Financial Statements)
- Choosing a year-end
- Business Expenses (What qualifies and how to track)
- Accountant vs bookkeeper vs software options
About Startup Basics
The Startup Basics Series is for entrepreneurs and startup-curious looking for the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation and TRU Generator provide mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup.
The Startup Basics Series is for anyone who is interested in starting their own business. Whether you are an entrepreneur yourself or just startup-curious this is where you learn how to turn your passion into a paycheck!
Free mentorship, workshops & resources for students, faculty, and alumni looking to start their own business presented by TRU Generator, located in the basement of the House Of Learning at Thompson Rivers University.