Startup Branding Basics
A brand is more than the colors and logo you use on your business card or the domain you use for your website. Often the first part of your business a customer will interact with, your brand is a strategy you can put into action to build trust with customers, make company aligning decisions and create a cohesive offering for your clients and investors alike.
In this workshop we will cover:
- How to create a lean brand strategy
- Where to spend your time and money as a startup
- What you can do yourself and what to outsource
- Resources and examples
About Startup Basics
We know that entrepreneurship can often seem daunting or be intimidating to those first starting out. The Kamloops Innovation Startup Basics Series helps minimize this fear by providing entrepreneurs and startup-curious with the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation provides mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup. Entrepreneurs who participate in the Startup Basics Series often go on to graduate into our more extensive programs like the Market Validation Training and Venture Acceleration Program, and onto starting their own companies creating significant benefits for the community.
The Startup Basics Series is a relaxed classroom style program split into distinct topics that bring entrepreneurs and startup-curious through the basics of forming a business plan and documenting their ideas. Sessions are presented by Kamloops Innovation staff, EIR, mentors, partners, and alumni. Each session is designed to educate on the fundamentals needed to transform an idea into a startup; passion into a paycheck.
Social Media for Startups
Getting the word out about your company to potential customers can be difficult and costly when you’re first starting your business. While the services are technically free, social media can be confusing, time-consuming and difficult to manage. In this workshop, you will identify which social media platforms work for you and your business, and best practices for each.
In this workshop we will cover:
- Pros and cons of popular social media platforms
- Best practices
- Leveraging social media for Networking
- Finding your company’s voice
About Startup Basics
We know that entrepreneurship can often seem daunting or be intimidating to those first starting out. The Kamloops Innovation Startup Basics Series helps minimize this fear by providing entrepreneurs and startup-curious with the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation provides mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup. Entrepreneurs who participate in the Startup Basics Series often go on to graduate into our more extensive programs like the Market Validation Training and Venture Acceleration Program, and onto starting their own companies creating significant benefits for the community.
The Startup Basics Series is a relaxed classroom style program split into distinct topics that bring entrepreneurs and startup-curious through the basics of forming a business plan and documenting their ideas. Sessions are presented by Kamloops Innovation staff, EIR, mentors, partners, and alumni. Each session is designed to educate on the fundamentals needed to transform an idea into a startup; passion into a paycheck.
Discuss new business ideas with experienced founders and mentors at Startup Coffee – a monthly meeting of students, entrepreneurs, and community members. Get feedback on the business idea you’ve been thinking about, ask questions, meet other student entrepreneurs, and get connected.
You don’t need an idea to participate. Hear what others are working on and how you can get involved in the entrepreneurial community on campus.
This month we are headed to Common Grounds in the Campus Activity Center! Look for the Startup Coffee banner.
RSVP and we will buy you your first cup of joe!
—
The Generator supports students, faculty, alumni, and staff with mentorship, workspace, and events. Located in the basement of the House of Learning Building – just take the elevators down to the basement!
About Startup Basics
We know that entrepreneurship can often seem daunting or be intimidating to those first starting out. The Kamloops Innovation Startup Basics Series helps minimize this fear by providing entrepreneurs and startup-curious with the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation provides mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup. Entrepreneurs who participate in the Startup Basics Series often go on to graduate into our more extensive programs like the Market Validation Training and Venture Acceleration Program, and onto starting their own companies creating significant benefits for the community.
The Startup Basics Series is a relaxed classroom style program split into distinct topics that bring entrepreneurs and startup-curious through the basics of forming a business plan and documenting their ideas. Sessions are presented by Kamloops Innovation staff, EIR, mentors, partners, and alumni. Each session is designed to educate on the fundamentals needed to transform an idea into a startup; passion into a paycheck.
Startup Basics: Positioning Your Startup
It’s time to start focusing on what exactly it is your business does, who your customers are, and how you differentiate from your competitors. In this workshop, you will be guided through writing your businesses’ positioning statement and learning how to determine what your minimal viable product is.
In this workshop we will cover:
- 6 Steps to Building a successful positioning statement including identifying your competitors and target market
- Finding and owning your companies value
- Identifying differentiators from your competitors
- Minimal Viable Product – The importance of avoiding feature creep
About Startup Basics
We know that entrepreneurship can often seem daunting or be intimidating to those first starting out. The Kamloops Innovation Startup Basics Series helps minimize this fear by providing entrepreneurs and startup-curious with the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation provides mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup. Entrepreneurs who participate in the Startup Basics Series often go on to graduate into our more extensive programs like the Market Validation Training and Venture Acceleration Program, and onto starting their own companies creating significant benefits for the community.
The Startup Basics Series is a relaxed classroom style program split into distinct topics that bring entrepreneurs and startup-curious through the basics of forming a business plan and documenting their ideas. Sessions are presented by Kamloops Innovation staff, EIR, mentors, partners, and alumni. Each session is designed to educate on the fundamentals needed to transform an idea into a startup; passion into a paycheck.
Startup Accounting & Legal
Setting up a business properly from the start can save a company time and money in the long run. In this workshop, accounting mentors will give you the tools and knowledge you need to prepare yourself as an entrepreneur for business.
In this workshop we will cover:
- Business structure from an accounting perspective
- Financial Reporting (Financial Statements)
- Choosing a year-end
- Business Expenses (What qualifies and how to track)
- Accountant vs bookkeeper vs software options
- Business Structure from a legal perspective
- Commercial Agreements
- Overview of Employment Legalities
- Funding Legalities
- Compilation of Typical Legal Needs and Budget
About Startup Basics
We know that entrepreneurship can often seem daunting or be intimidating to those first starting out. The Kamloops Innovation Startup Basics Series helps minimize this fear by providing entrepreneurs and startup-curious with the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation provides mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup. Entrepreneurs who participate in the Startup Basics Series often go on to graduate into our more extensive programs like the Market Validation Training and Venture Acceleration Program, and onto starting their own companies creating significant benefits for the community.
The Startup Basics Series is a relaxed classroom style program split into distinct topics that bring entrepreneurs and startup-curious through the basics of forming a business plan and documenting their ideas. Sessions are presented by Kamloops Innovation staff, EIR, mentors, partners, and alumni. Each session is designed to educate on the fundamentals needed to transform an idea into a startup; passion into a paycheck.
Startup Basics: Resources
For many entrepreneurs and startup-curious talking with Kamloops Innovation and TRU Generator is the first step on their startup journey. This session will provide you with an overview of the tools, resources, mentorship, workshops, events, and support available to you through Kamloops Innovation, the TRU Generator, and other organizations in our network.
In this workshop we will cover:
- Tech & startup lingo
- The role of Kamloops Innovation & TRU Generator
- Community resources & support organizations
- Recommended Books
- Where to look for funding
About Startup Basics
We know that entrepreneurship can often seem daunting or be intimidating to those first starting out. The Kamloops Innovation Startup Basics Series helps minimize this fear by providing entrepreneurs and startup-curious with the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation provides mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup. Entrepreneurs who participate in the Startup Basics Series often go on to graduate into our more extensive programs like the Market Validation Training and Venture Acceleration Program, and onto starting their own companies creating significant benefits for the community.
The Startup Basics Series is a relaxed classroom style program split into distinct topics that bring entrepreneurs and startup-curious through the basics of forming a business plan and documenting their ideas. Sessions are presented by Kamloops Innovation staff, EIR, mentors, partners, and alumni. Each session is designed to educate on the fundamentals needed to transform an idea into a startup; passion into a paycheck.
Business Building
Get a complete picture of your company broken into 9 easy-to-consume, highly vital elements of your business plan. Work with a mentor to build out your business’ Business Model Canvas and deep dive into the key elements that make a startup successful.
In this workshop we will cover:
- The 9 elements of the Business Model Canvas
- How to identify your target audience and determine your company’s value
- Learn from real-life examples and dissect existing successful business’ models
About Startup Basics
We know that entrepreneurship can often seem daunting or be intimidating to those first starting out. The Kamloops Innovation Startup Basics Series helps minimize this fear by providing entrepreneurs and startup-curious with the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation provides mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup. Entrepreneurs who participate in the Startup Basics Series often go on to graduate into our more extensive programs like the Market Validation Training and Venture Acceleration Program, and onto starting their own companies creating significant benefits for the community.
The Startup Basics Series is a relaxed classroom style program split into distinct topics that bring entrepreneurs and startup-curious through the basics of forming a business plan and documenting their ideas. Sessions are presented by Kamloops Innovation staff, EIR, mentors, partners, and alumni. Each session is designed to educate on the fundamentals needed to transform an idea into a startup; passion into a paycheck.
Laws of Attraction
Learn how to attract your ideal customer and validate your product market fit. In this workshop, we will cover the best practices to use when reaching out to customers and how to define the difference between selling and validating. Come away with the tools you need to identify your potential clients, how to approach them, and the processes needed to validate the market.
In this workshop we will cover:
- Defining your ideal customer
- Validate your product market fit
- Technology Adoption Lifecycle
- Sample customer conversations
About Startup Basics
We know that entrepreneurship can often seem daunting or be intimidating to those first starting out. The Kamloops Innovation Startup Basics Series helps minimize this fear by providing entrepreneurs and startup-curious with the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation provides mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup. Entrepreneurs who participate in the Startup Basics Series often go on to graduate into our more extensive programs like the Market Validation Training and Venture Acceleration Program, and onto starting their own companies creating significant benefits for the community.
The Startup Basics Series is a relaxed classroom style program split into distinct topics that bring entrepreneurs and startup-curious through the basics of forming a business plan and documenting their ideas. Sessions are presented by Kamloops Innovation staff, EIR, mentors, partners, and alumni. Each session is designed to educate on the fundamentals needed to transform an idea into a startup; passion into a paycheck.
Discuss new business ideas with experienced founders and mentors at Startup Coffee – a monthly meeting of students, entrepreneurs, and community members. Get feedback on the business idea you’ve been thinking about, ask questions, meet other student entrepreneurs, and get connected.
You don’t need an idea to participate. Hear what others are working on and how you can get involved in the entrepreneurial community on campus.
This month we are headed to Common Grounds in the Campus Activity Center! Look for the Startup Coffee banner.
RSVP and we will buy you your first cup of joe!
—
The Generator supports students, faculty, alumni, and staff with mentorship, workspace, and events. Located in the basement of the House of Learning Building – just take the elevators down to the basement!
About Startup Basics
We know that entrepreneurship can often seem daunting or be intimidating to those first starting out. The Kamloops Innovation Startup Basics Series helps minimize this fear by providing entrepreneurs and startup-curious with the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation provides mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup. Entrepreneurs who participate in the Startup Basics Series often go on to graduate into our more extensive programs like the Market Validation Training and Venture Acceleration Program, and onto starting their own companies creating significant benefits for the community.
The Startup Basics Series is a relaxed classroom style program split into distinct topics that bring entrepreneurs and startup-curious through the basics of forming a business plan and documenting their ideas. Sessions are presented by Kamloops Innovation staff, EIR, mentors, partners, and alumni. Each session is designed to educate on the fundamentals needed to transform an idea into a startup; passion into a paycheck.
Startup Basics: Resources
For many entrepreneurs and startup-curious talking with Kamloops Innovation and TRU Generator is the first step on their startup journey. This session will provide you with an overview of the tools, resources, mentorship, workshops, events, and support available to you through Kamloops Innovation, the TRU Generator, and other organizations in our network.
In this workshop we will cover:
- Tech & startup lingo
- The role of Kamloops Innovation & TRU Generator
- Community resources & support organizations
- Recommended Books
- Where to look for funding
About Startup Basics
We know that entrepreneurship can often seem daunting or be intimidating to those first starting out. The Kamloops Innovation Startup Basics Series helps minimize this fear by providing entrepreneurs and startup-curious with the tools they need to get started. Through the Startup Basics Series, Kamloops Innovation provides mentorship, resources, and tools to help entrepreneurs structure and curate their ideas while in the first stages of their startup. Entrepreneurs who participate in the Startup Basics Series often go on to graduate into our more extensive programs like the Market Validation Training and Venture Acceleration Program, and onto starting their own companies creating significant benefits for the community.
The Startup Basics Series is a relaxed classroom style program split into distinct topics that bring entrepreneurs and startup-curious through the basics of forming a business plan and documenting their ideas. Sessions are presented by Kamloops Innovation staff, EIR, mentors, partners, and alumni. Each session is designed to educate on the fundamentals needed to transform an idea into a startup; passion into a paycheck.